|
ProTrac announces arrival of their Golf GPS system to Europe, Middle East, Asia, and Africa.
March 2006 Florida, USA -- ProTrac, one of the world's leading providers
of Global Positioning Satellite Management Systems ("GPS") for golf courses,
has partnered with Cyprus-based Blue Star Golf Ltd to install the
state-of-the-art ProTrac GPS system at selected, high-end courses in
Europe, the Middle East, Asia and Africa.
The company intends to invest heavily in the business by providing
financing facilities that delivers profits to the operator even before ProTrac GPS
reaches the green!
ProTrac's industry-leading GPS system boasts a high-resolution, 6.5-inch
colour LCD display, custom fitted to the front of each golf cart.
Additionally it offers its high-resolution 3.5-inch hand-held colour LCD
display for attachment to the golf trolley in courses that do not operate
a buggy fleet. The easy-to-read screen displays pinpoint-accurate distances
to the hole, as well as clear graphics of fairways, greens, hazards and other
on-course geographical features. Better navigation of the course and
taking guesswork out of the game boosts golfers' shot selections and, in turn,
speeds pace of play. Other features include the unique touch-screen facility
to receive accurate information on forward distancing.
"We will focus our efforts in Europe, South Africa, Thailand, Arabian Gulf
and Egypt where the golf industry is going from strength to strength," says
Jim Livie, Managing Director of Blue Star Golf Ltd., the company responsible
for the development of ProTrac throughout the region. He adds "there is
a growing interest in low-cost GPS systems from the course operators in our
part of the world and ProTrac delivers an excellent GPS system at a price
point well below that of other systems on the market, affordable to
everyone.
"Our headquarters in Cyprus are ideally located to develop this business
and we have in place a very aggressive business plan to deliver market
leadership of the 'buggy-mounted' golf GPS business through ProTrac.
Livie adds that "tremendous interest has already been shown by the major
course / resorts operators in the Arabian Gulf, Egypt, Cyprus, Turkey and
South Africa and new installations will come on stream in the latter part
of 2006". He adds that "2007 will see the real growth in the business as
low-cost GPS installation will become a 'must-have' amenity for any
operator in the premium golf course sector".
With its innovative in-house engineering, mapping and technical services,
Blue Star Golf is uniquely positioned to extend the new phenomenon of
ProTrac GPS to the region. Fadi Nammour, Finance Director of Blue Star
Golf, said: "The region is now ready to embrace the technology that has been
available in the USA for many years through the parent company, ProTrac
Systems Inc. The courses and resorts in the region cannot ignore
the exceptional benefits ProTrac delivers to golfer and operator alike."
Blue Star Golf Ltd intends to pioneer a multi-national brand advertising
program that will assist the course operator to offset the cost of, and even
profit from, the installation of the ProTrac GPS system. The no-hassle,
revenue-generating system is fully administered by Blue Star Golf Ltd and
its advertising partners.
"We are excited to team with Blue Star Golf Ltd and add this dynamic
company to our growing list of trusted partners and distributors," says
Tyce Fitzmorris, CEO of ProTrac Systems Inc. "Courses that rapidly
adopt ProTrac GPS systems enrich their customer experience and customer
service in addition to substantially increasing sales through our tried and
true value propositions. We look forward to working with the Blue Star Golf
Ltd team to enhance the experience in their international portfolio."
Course operators say the reliable and robust ProTrac GPS system benefits
green and cart fees and delivers unobtrusive on-screen visuals of each hole
in addition to generating new advertising revenue. The installation of
ProTrac delivers a competitive advantage to secure more golf rounds from new
and repeat players.
For more information about ProTrac GPS, visit www.protracgps.com or call
our Cyprus office on +357-24-655218, e-mail: liviej@cytanet.com.cy /
hrhmail@cytanet.com.cy.
| 
